Postcard Marketing Tip

by Harel
(Bloomington, MN)

Simple yet effective postcard marketing approach: I send out a direct mail postcard to all my customers once a year. It basically asks for them to call since we went through our records and noticed that some info was missing from their file.

Most will call back since they want their file to be complete and that gives me the opportunity to upsell them and ask about referrals.